Usage rights refer to the way Photographers charge for an
image, Portrait Photographers charge a small sitting fee for taking the
original shots and then charge an inflated fee when you buy prints. Stock Photographers sell Usage rights because they can resell those images for many different applications, so it makes sense to charge based on usage. Commercial
Photographers get their money up front with their Professional Fee. Commercial
Photographers around the country will charge usage rights depending how you
plan on using their photography. Basically if you use the shots for advertising
and make Millions of Dollars, the photographer wants his cut! My philosophy has
always been to get paid a fair price for my shots and when my client makes a
lot of money with my photography they are more likely to buy more shots from me
in the future. In fact I encourage my clients to use my photography in as many
different ways as possible. I give my clients unlimited usage because I don’t
resell those images, my clients are the end user, I don’t sell that
photo to another client.
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